Customer Relationship Management Essay -- Software Technology CRM Essa

Customer Relationship Management A relative of mine works for a corporate firm on CRM (Customer Relationship Management) software. He told me that their company is doing well with their CRM initiative while most of the other companies, using different software, are not achieving their goal of customer satisfaction. That gave me a big click of interest towards my research topic and I came up with a research questions as â€Å"How to avoid CRM failure?† and how to choose a best CRM software vendor? Customer Relationship Management is an interactive process for achieving the optimum balance between corporate investments and the satisfaction of customer needs to generate the maximum profit. CRM refers to management of all interactions with customers in which the enterprise indulges. Its main focus is on managing and optimizing entire customer lifecycle. The customer lifecycle revolves around marketing, sales and customer service. According to Jill Dyche (2002), CRM promises to help companies get to know their customers well enough to understand which ones to keep and which ones they should be willing to lose and why -and how not to overspend in the meantime. CRM also means automating many of the business processes and accompanying analysis and saving precious time in the bargain. Today’s companies are interacting with consumers at unprecedented levels and across different channels, such as E-mail, text chat, and multi-functional call centers. Marketing, sales and customer service are commonplace for CRM, so it is essential to acquire new customers and retain those who have high value, since customers have real value to the company’s success. And companies are pouring millions of dollars into customer relationship management, but most initiatives fail to deliver customer needs, so it is essential to have a proper analysis of CRM before choosing a particular vendor. The objective of good CRM is to increase the customer base by acquiring new customers and effectively serving the needs of existing customers. â€Å"The U.S. business-to-consumer e-commerce market is forecast to grow from $41.7 billion this year to $163 billion in 2004, and companies are realizing that customer relationship management will be a key driver of this growth, says Robert DeSisto, a VP with corporate consultant Gartner Group† (Jusko, 2001, p.12). Gartne... ...World Wide Web http://www.selltis.com/newssalesandmarketing20020103.htm . Sullivan, Tom (2001, February). Software selection process. InfoWorld magazine. . Robert, M., Deanne, M., John, A. W. (2001). Emerging Technologies for Enhancing Supplier–Reseller Partnerships. Retrieved December 11, 2002 from World Wide Web http://www.sciencedirect.com/science?_ob=MImg&_imagekey=B6V69-42BTKST- 23&_cdi=5809&_orig=browse&_coverDate=02%2F28 2F2001&_sk=999699997&wchp=dGLbVzblSzBS& _acct=C000043018&_version=1&_userid=776986&md5=dc3b050988e40666b4698d136219cf4f&ie=f. pdf . Siebel systems (2002).Implementation best practices: Ensuring Customer success Retrieved December 11, 2002 from World Wide Web http://www.siebel.com/bestpractices/implementation.shtm# . Perkins, Bob. (2001). The Truth about CRM Software Satisfaction: Leveraging the Economy of Trust. Retrieved November 11, 2002 from http://www.crmguru.com/crminsight/2001c/0927.htm#2 . Hubley, Jen. (2002). Personalization tops privacy as key concern for e-mail marketers Retrieved December 12, 2002 from http://searchcrm.techtarget.com/originalContent/0,289142,sid11_gci790282,00.html

History Quiz Essay

Religion plays a big role in the life of man. It gives us hope, faith and makes us believe that there is a Supreme Being out there that makes things possible for us. Religion has played a big part in our cultural, social, moral and even political history and is still continuing today. There are several religions being practiced all over the world today. Christianity ranks first having 2. 1 billion believers and followers, Islam is next having around 1. 5 billion Muslims and the third worlds largest is Hinduism. Majority of those who practice Hinduism come from India, as this is because Hinduism originated from this country. Hinduism is more of a way of life, as it has been incorporated in the Indian’s way of living and not just as a religion. The primary text of the Hindus are the collection of Vedas which contain hymns, incantations, and rituals, namely the Rig Veda, the Sama Veda, Yajur Veda and the Atharva Veda (Hinduism). There are several beliefs that encompass all forms of Hinduism. First is their respect for the authority of the Vedas and the Brahmans. The Brahmans are the source of all things and is found in all things hence like a Supreme Being (Hindu beliefs). They also believe in reincarnation and karma. For them, when a person dies, its soul is transferred to another being. This being may or may not be human in form; it may be an animal or an insect, depending on your behavior from your previous life. If you were able to be good and do things the Hindu way, you will have good karma, and your soul maybe transferred to a body of a human with high place in society. If you have bad karma, your soul might become trapped inside an animal or an insect or in the body of a slave. Hindus are also expected to pass through the four stages of their life successfully. First is to pass the brahmacharga, then the grashta, the vanaprastha and finally the sanngasu. In the first stage the individual is supposed to acquire knowledge and develop character and is usually experienced during the school age. The second stage, the grastha, focuses the middle years of your life on finding pleasures such as getting married and having a family and establishing a career. The vanaprastha is the stage to increase time in focusing on spiritual things and finally the sanngasu, the last years of one’s life offered for contemplation (Hindu Rituals and Practices). Buddhism ranks fourth, after Hinduism with 324 million followers. Buddhism is based on the teachings of Siddharta Gautama, the enlightened one. Gautama Buddha, after having several years of privileged living as a prince, he decided to live a solitary life of a hermit in the woods. There he dedicated his life to meditation, which is at the heart of Buddhism (What is Buddhism). Like the Hindus, the Buddhists also believe in reincarnation. The soul will be â€Å"recycled† and after some time, if the soul releases itself from worldly desires it can now achieve Nirvana, a state of freedom from liberation and suffering. Buddhism includes the three trainings or practices, the four noble truths, the five precepts and the eightfold path among its teachings. The three trainings or practices consist of the Sila, the Samadhi and the Prajna. Sila is the morality which is based on two principles, the principle of equality and reciprocity. Samadhi is the mental development which controls and strengthens the mind. And finally the Prajna, which is wisdom. Buddha’s four noble truths are as follows, the Dukkha, Samudaya, Nirodha and the Magga. The Dukkha tells us that there is suffering; the Samudaya says that there is a cause, the Nirodha, that there is an end to the suffering and the Magga, to end the suffering the eightfold path should be followed. Just like the Christian’s Ten Commandments, the Buddhists have 5 precepts, and these are: do not kill, do not steal, do not lie, do not misuse sex and do not consume alcohol or drugs. Finally, the eightfold path consists of the right understanding of the Four Noble Truths, right thinking, right speech, right conduct by following the Five Precepts, right livelihood, right Effort, right Mindfulness and right concentration, which is meditation (Buddhism based on the). Judaism ranks sixth with 14 million followers around the world. Majority of the Jews live in Israel, in the United States and in France. One of the oldest religions in the world, the Jews believe in an all-knowing divinity and that all things within that world were designed to have meaning and purpose as part of a divine order. The Jew’s sacred text is the Torah, and they are preached by a Rabbi. Their symbol is the Star of David and they do not allow the name or the spelling of their deity in full. They that the Ten Commandments are the most important teachings from the Torah: 1. I am the Lord your God 2. You shall not recognize the gods of others in My presence 3. You shall not take the Name of the Lord your God in vain 4. Remember the day of Shabbat to keep it holy 5. Honor your father and your mother 6. You shall not murder 7. You shall not commit adultery 8. You shall not steal 9. Do not give false testimony against your neighbor 10. You shall not covet your fellow’s possessions The Jews do not believe that Jesus Christ is the Messiah. For them, the Messiah will be a human being from King David’s family. The most widely-accepted list of Jewish beliefs is Rabbi Moshe ben Maimon’s thirteen principles of faith. He says that God exists, is one and unique, incorporeal and is eternal. Also, that prayer is to be directed to God alone, the words of the prophets are true, and that Moses was the greatest prophet, and his prophecies are true. The Torah was given to Moses and that there will be no other Torah. In addition to those, he says that God knows the thoughts and deeds of men, God will reward the good and punish the wicked, the Messiah will come, and that the dead will be resurrected (Basic beliefs of Judaism). Indeed, we have come to realize life’s emptiness without having faith. We may not entirely believe in a religion, but it still holds true that as human beings, our lives need direction and guidance. References About, Inc., A part of The New York Times Company. (2007). Basic Beliefs of Judaism. Retrieved January 01, 2007, from http://judaism. about. com/od/abcsofjudaism/a/beliefsbasic. htm About Buddhism. (2007). What is Buddhism. Retrieved January 01, 2007, from http://www. aboutbuddhism. org/what-is-buddhism. htm/ Adherents. (1998). Top 10 Organized Religions in the World. Retrieved January 01, 2007, from http://www. adherents. com/misc/rel_by_adh_CSM. html Religion Facts. (2004-2007). Hindu Beliefs. Retrieved January 01, 2007, from http://www.religionfacts. com/hinduism/beliefs. htm Religion Facts. (2004-2007). HinduRituals and Practices. Retrieved January 01, 2007, from http://www. religionfacts. com/hinduism/practices. htm Religious Tolerance. (2005-AUG-26). Hinduism A General Introduction. Retrieved January 01, 2007, from http://www. religioustolerance. org/hinduism2. htm Religious Tolerance. (2005-AUG-26). Buddhism based on the teachings of Siddharta Gautama. Retrieved January 01, 20 07, from http://www. religioustolerance. org/buddhism. htm

Coffee Culture - 17291 Words

Hà ¶gskolan i Halmstad Sektionen fà ¶r ekonomi och teknik Europaekonomprogrammet 180 hp Changes in the coffee culture - opportunities for multinationals coffee shops? C-uppsats i Fà ¶retagsekonomi, Fà ¶retagsekonomi 51-60 p Slutseminarium: 2007-06-07 Fà ¶rfattare: Almqvist Emma Hruzova Barbara Olsson Kajsa Handledare: Max Lundberg Preface and acknowledgement We would like to thank our tutor Max Lundberg at the section of business and engineering at the University of Halmstad for his support and comments throughout the dissertation. We would also like to thank the personnel, managers and the barista for their answers to our questions. Finally we would like to thank the opponent group for their valuable criticism we would also like to take†¦show more content†¦The benefits that the changes in the coffee culture bring are multiple and we see a coffee culture highly adapted to the new trend. This dissertation can be useful for foreign coffee shops to gain knowledge about the Swedish coffee market and its culture. New markets are opening through cultural changes, so marketers and others searching for new marketing opportunities on the Swedish coffee market should read this paper to get ideas, advices and inspiration. Sammanfattning Den svenska kaffekulturen à ¤r under fà ¶rà ¤ndring vilket medfà ¶r affà ¤rsmà ¶jligheter fà ¶r multinationella kaffekedjor. Và ¥rt syfte med denna uppsats var att beskriva den Svenska kaffekulturen och dess fà ¶rà ¤ndringar. Vi ville à ¶ka và ¥r fà ¶rstà ¥else fà ¶r hur dessa fà ¶rà ¤ndringar kan gà ¶ra Sverige till en mer attraktiv marknad fà ¶r coffee shops t.ex. Starbucks som vill etablera sig i Sverige. Vi valde att anvà ¤nda en kvalitativ metod med en abduktiv ansats. Fà ¶r att samla fà ¶rstahands information intervjuade vi en barista och skickade intervjufrà ¥gor till stora coffee shops kedjor i Sverige. Intervjufrà ¥gorna utformades utifrà ¥n fem kategorier framtagna av Rugman och Hodgetts fà ¶r att beskriva kultur. Svaren frà ¥n intervjuerna och en mà ¤ngd artiklar hjà ¤lpte oss att beskriva kaffekulturen och de fà ¶rà ¤ndringar som fà ¶rekommit de senaste à ¥ren. Bland fà ¶rdelarna i de kulturella fà ¶rà ¤ndringarna kunde vi mà ¤rka kunnigare och mer krà ¤vande kunder. ViShow MoreRelatedCoffee Culture : A Beginning Of Coffee1136 Words   |  5 PagesCOFFEE CULTURE A beginning of coffee : The beginning of the coffee is the most famous story in the history of the coffee bean is that they were discovered by goats. Ethiopian legend, Kaldi, a goat herder one day was out with his goats and noticed that they got eating red berries and goats were dancing and excited after eating barries. He thought! this must be good stuff, he also tasted them and also felt a bit excited too. 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Users are important as they provide bargaining power with vendors, valuable database for future monetisation strategy and eco-system of coffee lovers. The one year free strategy is essential for our business model as it relies heavily in connecting users and vendors. As reported by Cialdini (1993), social proof is required by the early majority before trying a new product or service. ProvidingRead MoreThe Secret of Starbucks’ Success in China1180 Words   |  5 Pagessuccessful marketing strategies that the Starbucks Corporation takes to enter into the market of China, and simultaneously the problems and difficulties it has in the process of market expanding. The Starbucks Corporation is the global leader in specialty coffee consumption. Arising almost overnight from a market in Seattle, Washington, the company today provides quality premium coffees with a superior level of customer service and at a premium price, around the globe. 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Qualitative Research Analysis Of Irritable Bowel Syndrome...

Qualitative Research Critical Appraisal The qualitative research is a subjective approach that used to describe life experiences and give them meaning. This assignment is a critical appraisal of the qualitative research article written by Dainty, Allcock and Cooper (2014) entitled: â€Å"Study of Irritable Bowel Syndrome and Co-Existing Psychological Illness†. The hermeneutic phenomenology design used throughout the study to understand the individual’s personal experience, the meaning of those experiences, and multiple realities in people’s minds. The researchers used unstructured methods for data collection and thematic analysis to answer the specific research question. As a result, this article may be trustworthy due to†¦show more content†¦Literature Review Although the researchers reviewed the various literature to develop practice guidelines, draw conclusions, create the research question, develop a study design, and find ways to control bias. In fact, it presented key terms, such as hermeneutics, phenomenology, and interview methods (Dainty et al., 2014). Descriptive style helps to ‘bracket’ any preconceptions, since hermeneutic methods acknowledge that an experience could influence its interpretation. The hermeneutic phenomenological design linked to the study question, which based on the experience of multiple realities (Dainty et al., 2014). Overall, the literature reviews adequately linked the interview question and design through interpretative phenomenology theory. Research Design The naturalistic design focuses on the reality that is not fixed, it lies in human minds; thus, the least distance between researchers and participants can maximize understanding. The researchers and participants actively involved in the conversation (Loiselle et al., 2011). The study used a specific hermeneutic phenomenological design to gain a deeper understanding of the nature of the research question (Dainty et al., 2014). Hence, the hermeneutic phenomenology design is an appropriate design for the study because of the nature of the questions. Description of the Target Population Sampling Plan

The Love Song Of J. Alfred Prufrock And The Waste Land

‘[Poetry] is not the expression of personality, but an escape from personality’ (T.S. Eliot). Analyse this statement in relation to ‘The Love Song of J. Alfred Prufrock’ or ‘The Waste Land’. Certainly, the style of the poem does free it from questions about the personality of the poet, as we are more focused on the character who is the poem’s subject. The use of interior monologue means that the reader follows the character Prufrock’s thoughts as he has them. This makes the poem feel disjointed and quite confusing in places, as there is no explanation of Prufrock’s meaning; no background information given about the thoughts he has, nor any sense of continuity in some places. One example of this is the couplets that occasionally punctuate the flow of the poem, such as ‘In the room the women come and go/Talking of Michelangelo’. The thought interrupts the continuity between the two surrounding stanzas, and no context is given for it – we do not know who the women are, and no explanation is given. In changing the focus of the poem abruptly like this, Eliot keeps the attention of the reader on following what the character is sa ying, rather than what he as a poet may be trying to convey. The shifting of tenses reinforces this sense of confusion. Eliot changes tenses throughout the course of the poem, occasionally describing Prufrock’s thoughts of the future whilst moving back and forth between past and present. At the start of the poem the reader is led to believeShow MoreRelated Message of Hope in Eliots The Waste Land, Gerontion, and The Love Song of J. Alfred Prufrock2426 Words   |  10 PagesMessage of Hope in Eliots The Waste Land, Gerontion, and The Love Song of J. Alfred Prufrock  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚        Ã‚   Thomas Stearns Eliot was not a revolutionary, yet he revolutionized the way the Western world writes and reads poetry. Some of his works were as imagist and incomprehensible as could be most of it in free verse, yet his concentration was always on the meaning of his language, and the lessons he wished to teach with them. Eliot consorted with modernist literary iconoclast Ezra Pound butRead MoreEssay on T.S. Eliot704 Words   |  3 PagesT.S. Eliot T.S. Eliot is said to be one of the most influential modernist poets of our time. His poetry, although very complex is the subject of literary classes and discussions around the world. His poems â€Å"The Love Song of J. Alfred Prufrock† and â€Å"The Waste Land† are not only alike in his literary style, but also share the same theme of unsuccessful male and female relationships. Eliot experienced a very unsuccessful relationship with the opposite sex when he was married to a drug-addictedRead MoreT. S. Eliots Poetic Devices Essay1038 Words   |  5 PagesT.S. Eliots Poetical Devices T.S. Eliot was one of the great early 20th Century poets. He wrote many poems throughout his career including The Waste Land(1922), The Love Song of J. Alfred Prufrock(1917), and Ash Wednesday(1930). Throughout his poems, he uses the same poetic devices to express emotion and give an added depth to his poetry and act like a trademark in his works. One of the devices used throughout is his personification of nature. The second device he often uses is allusionsRead More Modernism In Works of T.S. Elliot And James Joyce Essay1766 Words   |  8 Pagesthe parts of the poem The Waste Land as well as The Love Song of J. Alfred Prufrock both of which were written by eminent poet T.S. Eliot and a short story from Dubliners named Eveline by James Joyece. 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Eliot The poetry of the modernist movement is characterized by an emphasis on the alienation of the individual from the broader community in which he or she exists. In the works of T. S. Eliot, this alienation is expressed as a symptom of spiritual and moral decay within communities, societies, and entire civilizations. Eliot’s modernism, which was strongly influenced by his conversion to Anglo-Catholicism, is a harsh critique of the pervasive self-obsessionRead MoreEliot s The Waste Land998 Words   |  4 PagesIn T.S. Eliot’s The Waste Land, the use of multiple speakers and both obvious and obscure references are techniques utilized to condemn the culture around him at the time in which he was living. His pretentious criticism of this disconnected, immoral, and uneducated society allows us to see that Eliot values unity, morality, and a quality education in a way that the people around him do not. Eliot uses a substantial amount of fragmentation in The Waste Land to symbolize the brokenness of the societyRead MoreAnalysis Of The Poem The Love Song Of J. Alfred Prufrock1529 Words   |  7 PagesAnalysis of the setting of the poems â€Å"The Love song of J. Alfred Prufrock† and â€Å"Something Whispered in the Shakuhachi† â€Å"The Love song of J. Alfred Prufrock† and â€Å"Something Whispered in the Shakuhachi† are poems written by T.S. Eliot and Garrett Hongo correspondently. Both poems put a great emphasis on the depiction of the narrator’s emotion. The poems are focused on feelings and emotions of their narrators. At the same time, it should noted that a lot of attractive in both poems is given to the settingRead MoreAnalysis Of The Appearance Theme By T. S. Eliot, Tennessee Williams, And Arthur Miller2539 Words   |  11 Pageslight on the theme with their works â€Å"The Love Song of J. Alfred Prufrock,† A Streetcar Named Desire, and Death of a Salesman. First off, appearance was exceedingly significant in T.S. Eliot’s â€Å"The Love Song of J. Alfred Prufrock,† and readers have a lot to learn from this work. Before examining the theme, the poem’s basic plot, as well as the author of the work, needs to be understood; the poem began with a gloomy man, almost certainly named J. Alfred Prufrock, walking around a foggy city (Eliot, 2006)Read MoreDisillusionment and Rebellion in Modernism1502 Words   |  7 Pagestime, was its successful unity of society through its illumination of the feelings of disillusionment and rebellion. This illumination and unification is shown in a number of texts composed at the time, including; Preludes, The Waste Land and The Love Song of J. Alfred Prufrock by T.S Eliot. T.S. Eliots Preludes portrays a futile existence in a desolate world, and a disillusioned protagonist, who sees the world for what it is. It was written between the years of 1910 and 1911 and can be viewed as

The Importance of Ethical Leadership-Free-Samples for Students

Question: Discuss about Ethical Leadership. Answer: The role of a leader has evolved with time, the role of a leader changes depending on the objective and the goal of the institution. A leader guides and supports the followers in achieving a common goal. Doing the right thing is very vaguely putting the role of an ethical leader in words. What is right is very subjective and the concept differs from one person to another from culture to culture (Ferrell and Fraedrich 2015). Some of the characteristic aspects of an ethical leader are honestly, integrity and virtue etc. The leaders of the 21st century have recognized their responsibility towards the society and the environment hence the role of an ethical leader is t understand and recognize the duties they have not only towards growth and development of the organisation but also towards other relevant things as well (Overall 2015). The importance of ethical leadership arises from a wider social consideration which is beyond earning profits. Business organisations like oil and gas, mining, chemical etc have an exponentially degrading impact on the environment, this is where it is important to have an ethical leader who will understand these impacts and will try to reduce them or take measure to counteract these issues (Hassan et al. 2013). Depending on the general code of ethics the basic characteristics of an ethical leader can be recognized but as leadership depends on circumstance and situations it is difficult to understand the specific characteristic of an ethical leader. As people work on their individual level, what is correct in one situation may be wrong in another therefore it is hard to underpin specific characteristics (Ferrell and Fraedrich 2015). Thus, it can be concluded that an ethical leader is a person who is not only concerned about the economic development of the organisation but is also responsible towards the people and the environment. An ethical leader supports guides and leads the team towards excellence Reference list: Ferrell, O.C. and Fraedrich, J., 2015.Business ethics: Ethical decision making cases. Nelson Education. Hassan, S., Mahsud, R., Yukl, G. and Prussia, G.E., 2013. Ethical and empowering leadership and leader effectiveness.Journal of Managerial Psychology,28(2), pp.133-146. Overall, J., 2015. A conceptual framework of innovation and performance: The importance of leadership, relationship quality, and knowledge management.Academy of Entrepreneurship Journal,21(2), p.41.

Lpg in India Liberlization Privatization Globalization free essay sample

Appendix I LPG and its Impact on India Liberalization, Privatization and Globalization (LPG) have become dominant forces shaping societies and economies the world over. These three processes are interrelated. Globalized economies are likely to be more privatized and liberalized economies. Rapid growth and poverty reduction in China, India, and other countries that were poor 20 years ago, has been a positive aspect of Liberalization Privatization and Globalization (LPG). India opened up the economy in the early nineties following a major crisis that led by a foreign exchange crunch that dragged the economy close o defaulting on loans. The response was a slew of Domestic and external sector policy measures partly prompted by the immediate needs and partly by the demand of the multilateral organizations. The new policy regime radically pushed forward in favor of a more open and market oriented economy. One of the major consequences of globalization, privatization and liberalization is the acceleration in Foreign Direct Investment flows. We will write a custom essay sample on Lpg in India Liberlization Privatization Globalization or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page While Foreign Direct Investment has been increasing for sometime among the developed triad countries, in recent years it has spread to other parts of he world, especially to the giant emerging economies. The privatization and liberalization policies pursued by these emerging economies have created new opportunities for Foreign Direct Investment. International investors now face difficult problems such as choosing countries, evaluating risk-return relationships and assessing profitability in private and public sectors. Financial Services Sector has gained momentum since LPG and has shown major growth in the following aspects: 1) Disinvestment, PPP: In order to make the process of globalization smooth, rivatization and liberalization policies are moving along as well. Under the privatization scheme, most of the public sector undertakings have been/ are being sold to private sector. Hence, PPP (Public Private Partnership), BOT (Build, Operate and Transfer) models are new areas developed for financial services. 2) Dismantling of The Industrial Licensing Regime: At present, only six industries are under compulsory licensing mainly on accounting of environmental safety and strategic considerations. Liberal policies require more prudent and cautious approach by the ndustry and hence provides more areas of servicing such as due diligence, social cost benefit analysis. ) Liberal FDI Policies: The Government has put in place a liberal and transparent foreign investment regime where most activities are opened to foreign investment on automatic route without any limit on the extent of foreign ownership. Some of the recent initiatives taken to further liberalize the FDI regime, inter alias, include opening up of sectors such as Insurance. This has given grow th to consulting opportunities in the new and growing sectors and also intermediation